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Automotive Dealership Solutions

Drive more revenue.
Without the guesswork.

Modern Retail Services partners with automotive dealerships to unlock new income streams, sharpen operations, and deliver the kind of customer experience that keeps buyers coming back.

25+
Years in automotive
8
Specialized services
100%
Auto dealer focused
Our Mission
"To empower our dealer partners with innovative revenue-generating solutions that maximize efficiency, provide best-in-class customer experience, and drive long-term profitability."
Our Story

Our story began over two decades ago in Southern California, inside the automotive industry. What started as a small consultancy has grown since 2019 into a key player in the market, partnering with industry leaders to bring tailored solutions to auto dealerships.

Our growth and success are driven by an unwavering commitment to innovation, efficiency, and customer satisfaction — values that show up in everything we do.

2019
Founded
SoCal
Based in Southern California
🌎
Serving nationwide
What We Offer

Every tool your dealership
needs, under one roof.

From BDC to digital marketing, each solution is built specifically for automotive dealers — and tailored to your operation.

01
Sales & Service BDC
Dedicated business development centers for both sales and service departments — turning leads into loyal customers.
02
High Mileage & EV Service Contracts
Specialized service agreements for high-mileage vehicles, EVs, luxury, and exotic cars — protecting customers and growing F&I revenue.
03
GPS for Cars & Keys
Industry-leading GPS tracking solutions for vehicles and key inventory — added value for your customers, added income for your dealership.
04
Product Income Development
Structured programs to maximize per-vehicle revenue through smart product placement, training, and performance tracking.
05
Automotive Digital Marketing
Full-funnel digital strategy built for dealerships — SEO, social, paid media, and reputation management that actually moves metal.
06
Fixed Ops Marketing
Drive traffic and retention to your service lane with targeted campaigns that turn one-time buyers into lifelong service customers.
07
Lifetime Battery & Key Protection
High-value, low-cost add-ons that resonate with buyers and build long-term loyalty — backed by best-in-class coverage.
08
Door Handle & Edge Protection
Branded custom addenda and paint protection products that add real, perceived value at the point of sale — with strong margins.
Our Approach

Built for dealerships.
Proven in the field.

We don't consult from the sidelines. We've worked the floor, run the departments, and built the programs — which is exactly why our solutions work.

Expert team, real experience
Our team has decades of hands-on time inside dealerships — not just advisory experience. We understand what works at the frontline because we've been there.
Cutting-edge, integrated tools
Automation, digital platforms, and data-driven programs that plug into your existing workflows — saving time, cutting costs, and accelerating revenue across every department.
Tailored to your operation
No two dealerships are the same. Every engagement starts with listening — understanding your market, your team, and your goals — before we recommend a single product or strategy.
Proven, measurable outcomes
Increased per-vehicle revenue, higher service retention, stronger CSI scores — our partners see results they can track, and we're accountable to every one of them.
Who We Work With

Exclusively focused on
automotive dealerships.

We work with franchise and independent auto dealers — from single-point stores to multi-rooftop groups. Our focus is narrow by design: deep expertise in one industry delivers better results than broad generalism.

25+
Years in the automotive industry
8
Revenue-generating solutions
100%
Automotive focused
CA
Southern California based
Automotive sales team in action
Amy Lentini
AL
Southern California · Since 2019
Modern Retail Services
The Person Behind It

Amy Lentini

Founder · 25+ Years in Automotive
"I've grown so much and learned from so many amazing mentors — and I'm here to share that with every dealer partner."

Amy's career in automotive began over two decades ago in Southern California. What started as a passion for the industry became a deep expertise in income development, operations, and customer experience. In 2019, she founded Modern Retail Services to bring the best products and strategies directly to automotive dealers — partners who deserve solutions that actually move the needle.

Ready to grow your
dealership's revenue?

Tell us about your dealership and we'll show you exactly which solutions fit — no pressure, no jargon, just a clear path to better results.

Amy@modernretailservices.com Southern California — serving nationwide